Air-Dry: Best For Low-Frizz Textures & No-Heat Days
Pros: no heat damage, natural texture, less maintenance.
Cons: potential frizz, less control, longer dry time.
How to win:
- Apply Purifier Micelar 12-in-1 on damp hair and don’t touch while drying.
- Once dry, gloss ends with K. Fiber Serum.
Blow-Dry: Best For Polished Finish & Volume
Pros: shape, lift, reduced frizz with technique; faster dry.
Cons: heat risk if unprotected; needs practice.
How to win:
- Always mist leave-in before heat; use medium heat + high airflow.
- Work in sections with a nozzle; finish cool shot; seal with serum.
How to Decide (Quick Matrix)
- Fine/flat & needs lift? Blow-dry.
- Curly/wavy & loves definition? Air-dry with product; diffuse on low if needed.
- Pressed for time? Blow-dry (protected).
- Heat break day? Air-dry with anti-frizz leave-in.
Weekly Maintenance (Either Method)
- Keep a repair conditioner in rotation to reduce friction and breakage.
- K. Fiber Repair Conditioner: https://kostumeusa.store/product/k-fiber-mascara-restruturador-best-repair-conditioner/
- Clarify gently if hair feels coated; then return to your routine.
- Professional Shampoos: https://kostumeusa.store/product-category/professional-hair-shampoo/
CTA: Choose your finish—Air-Dry Kit: 12-in-1 + Serum. Blow-Dry Kit: 12-in-1 + Serum (+ Repair Conditioner).

